Master Ad Public Company Limited or MACO achieves full recovery in all business segments, delivering a robust performance during the first half of 2022/23, recording THB 632mn in total revenue and THB 35mn net profit, a 38.1% and 5.6% growth YoY, respectively, with its Advertising segment growing by 48.6% YoY to THB 107mn and System Integration growing by 36.0% YoY to THB 525mn. This is thanks to economic recovery as the Covid-19 crisis subsides.

Ms. Tamonwan Narinthavanich, acting Chief Executive Officer of MACO, said, “During the first half on 2022/23, thanks to our strategic restructuring over the past two years, we were able to demonstrate our capacity to weather the storm and pull of a solid recovery from our lowest point to return to profitability. Moreover, we have successfully established a joint venture under the name MYGG Company Limited (“MYGG”) with YGGDrazil Group Public Company Limited (“YGG”), the leading digital service provider, under which, we shall leverage YGG’s digital expertise and MACO’s extensive network to enhance and promote our gaming business to offer unparallel gaming experience for gamers in Thailand and across Southeast Asia. We expect MYGG to officially launch new games within the first half of 2023.”
“As for our management outlook, we shall continue to endeavour to strengthen our media operation while also exploring new business opportunities to keep pace with the digital transformation, where new technologies and innovations are increasingly having an impact on consumer behaviour, and to ensure we continue to deliver utmost benefits and sustainable returns to all stakeholders in the years ahead,” the Acting CEO added.


